Social Media Campaign Manager at Vodacom

Role Purpose

• The successful candidate will be responsible for writing social media posts, promoting posts, assist with moderating different social platforms, engaging with communities and influencers, creating reports and optimising content. This role will sit within Vodacom Financial services, which has been identified as an acceleration unit within the greater Vodacom group. The ambition is to expand its product offering, and diversify its clientele. 
• The role is accountable for growing and driving customer engagement across all VFS’s social media platforms. The role will provide clear direction for social media marketing across the whole Vodacom business, working in close coordination with the Brand, Segment and Channel teams. 
   

Your responsibilities will include

• Ensure effective strategies and tactics are in place to encourage community engagement across all Vodacom social media platforms and develop escalation systems that alert social media managers and teams, as well as senior business stakeholders, around impending reputational crises situations.
• Collaborate with, brief and guide the social media customer service teams to ensure the correct behaviour and performance to support business and marketing objectives
• Ability to conceptualise and enhance customer experience across the entire digital journey, with strong focus on improving digital customer service touch points
• Drive breakthrough social marketing innovation 
• Provide inspirational leadership and coaching across the Vodacom organisation, as well as external partners and agencies to enable delivery of social service brand and commercial outcomes
   

The ideal candidate for this role will have

• 3 year Business related Degree or National Diploma essential
• Minimum of 5 to 8 yrs relevant experience essential in:
• Digital Marketing and channels experience
• No less than 3 years’ experience in paid media marketing
• Proficiency in MS Excel, PowerPoint, and Word.
• Experience with website analysis using a variety of analytics tools including Digital Marketing and channels experience
• Social media and content marketing principles and concepts, including ORM reporting and tools
• Community management and digital customer service knowledge and concepts, including metrics and social service tools
• Driving commercial & operational targets for the social content domain – sales, revenue, profitability, user experience quality measures, adoption of the products and services
• Capable of working in a complex organisation and able to build strong relationships and credibility with multiple levels both internally and externally

Closing date for applications: 31 August 2021

The base location for this role is Midrand, Vodacom Campus
The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.
Vodacom is committed to an organizational culture that recognizes, appreciates and values diversity & inclusion.