Founded in 1958, the Plennegy group’s roots and purpose revolve around agriculture, with its core business being that of growing food and servicing those that grow food to feed and nourish the continent and beyond.
Plennegy’s established infrastructure and grouping of industry experts ensure the quality and precision of its activities, products and se...
Determines the regional market potential by sales area of Starke Ayres’ range of products.
Develop and implement a regional marketing plan and sales strategy, based on market potential, identified priority products and projected market share.
Annually submits regional sales objectives by sales area phased monthly.
Monitors regional sales performance on an ongoing basis, and reviews and updates sales projections and stock requirements as and when required.
Supervises and monitors the regional marketing plan and sales strategy, and motivates adjustments as and when required.
Annually submits a financial budget based on projected regional sales/marketing expenses and capital expenditure in his/her region.
Monitors and controls regional sales/marketing expenses in his/her region, motivating adjustments as and when required.
Evaluate Starke Ayres’ product range in his/her region on an ongoing basis, identify weaknesses, and make recommendations with regard to new product introductions and deletions.
Allocates products in short supply in his/her region in line with market potential to ensure maximum long-term sales.
Appoints Sales Representatives and other regional marketing personnel in line with the region's needs and approved budgets.
Determines training needs of regional sales personnel and implements suitable and approved training programmes as and when required.
Evaluate the performance of regional sales personnel regularly
REQUIREMENTS:
Horticulture or Marketing Degree
B. Agric (Horticulture) (ideal)
Training in Marketing (FMCG)/ Personnel Management
Sales and Marketing, Presentation, and Computer Literacy
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