Affiliating Digital Marketer at Global Logistics Internet

Essential duties and responsibilities include but are not limited to the following:

• New Business Development – drive traffic, analyze results, adjust advertising and landing pages. Growth is the number one goal.  
• Ensure acquisition growth through acquiring new players and clients. Analyze all acquisition activities to find out what to stop and where to push resources
• Take responsibility for the performance of the Affiliate team
• Provide oversight, guidance and leadership to the team
• Recruit new qualified affiliates on a global basis to deliver on new account goals
• Reactivating a dormant base of affiliates in the program
• Develop and successfully negotiate commercial agreements with affiliates.
• Plan and organize promotions that encourage affiliates to generate acquisitions.
• Successfully negotiate and conclude positioning agreements with affiliates.
• Selection and briefing of appropriate creative.
• Co-ordination of back-end fulfilment with other departments.
• Measurement of affiliate performance by monitoring key metrics such as customers acquired, cost per acquisition, deal break evens and overall revenue generated.
• Maximise affiliate performance based on measurements, through changes to creative, positioning, price, etc.
• Networking and attendance at international conferences
• Liaise, organise and provide input into stand designs
• Attend networking opportunities
• Manage the team attending the conference
• Building and improving processes, systems and features to support business growth in acquiring new online affiliates
• Account managing a portfolio of existing affiliate partners to maximize revenue generation
• Nurture existing affiliates to deliver incremental revenue
• Ensure affiliate payments happen timeously and correctly
• Ensure the affiliate programme website is up to date and improved

Skills and Qualifications

• 3 years Business, Marketing or related degree or experience
• 5 years of Affiliate marketing experience – preferably in the igaming/casino industry.
• A strong sales / acquisition / commercial negotiation background – with experience in meeting revenue and new business targets consistently
• Experience with online marketing models – CPA (Cost Per Action), CPC (Cost-Per-Click ) and CPM (Cost-Per-Mill) and Revenue share payment models
• Solid negotiation and deal closure ability / excellent business acumen essential to liaise with clients International travel experience/exposure Experience in the global market place, International travel experience / exposure non-negotiable
• Experience in creating and executing online marketing campaigns
• Ability to design and implement strategies for global markets
• Ability to operate at both a strategic and operational level and manage a high level of complexity
• Excellent business acumen and commercially savvy
• Proven ability to collaborate and work across business divisions
• Excellent verbal and written communication skills
• Numeric and analytical abilities
• Comfortable with risk taking
• Target Driven
• Ability to work well under pressure