Head Alternative Distribution (Parktown) at Rand Mutual - RMA

THE JOB AT A GLANCE

• The Head: Alternative Distribution (Channel Development) will be responsible for developing, managing and growing non-traditional distribution channels for the company’s life insurance products.
• The role will focus on identifying new distribution opportunities, forging partnerships and leveraging innovative technologies to increase market penetration and enhance customer acquisition.

WHAT YOU WILL DO

Strategy Development

• Lead the creation and execution of a comprehensive strategy for alternative distribution channels (e.g., digital, telecommunication partners, bancassurance, affinity groups, e-commerce platforms, etc.)
• Analyze market trends and customer behaviors to identify innovative distribution opportunities outside traditional channels
• Ensure the alignment of distribution strategies with overall business goals and growth objectives.

Partnership Management

• Identify and establish partnerships with third-party organizations such as financial institutions, fintech companies, telecom operators, and retail platforms
• Manage ongoing relationships with partners, ensuring mutual benefits and growth
• Negotiate contracts, terms, and revenue-sharing agreements with distribution partners.

Channel Development & Expansion

• Develop and implement sales models for alternative channels, including digital platforms and emerging technologies (AI, mobile apps, etc.)
• Lead the design and development of new product offerings tailored to the needs of specific channels and customer segments
• Optimize the customer journey and experience across all alternative channels.

Cross-functional Collaboration

• Work closely with marketing, product, and IT teams to ensure alignment in product development, marketing campaigns, and technological requirements for new channels.
• Collaborate with data analytics teams to continuously monitor channel performance and identify areas for improvement.

Performance Monitoring & Reporting

• Set and monitor KPIs for alternative distribution channels, including sales growth, customer acquisition, retention, and profitability
• Report regularly to senior management on the performance of each channel and recommend adjustments based on data-driven insights.

Team Leadership

• Build and manage a team focused on channel development, ensuring alignment with company values and strategic objectives
• Provide coaching and development opportunities for team members to enhance their skills and capabilities.

Requirement

WHAT WIL YOU BRING TO THE TABLE

• Bachelor’s degree in Business, Marketing, or a related field; MBA or other advanced degree preferred
• 8+ years of experience in sales, marketing, or business development, preferably within the life insurance or financial services industry
• Proven experience in developing and managing alternative distribution channels
• Demonstrated success in building strategic partnerships.

Skills

• Strong analytical and problem-solving skills.
• Excellent leadership and team management abilities.
• Ability to negotiate and manage partnerships effectively.
• In-depth understanding of digital distribution strategies and emerging technologies.
• Strong communication and presentation skills.