Manager, Internal/External Data Partnerships AMESA at PepsiCo

Job Description
The Internal/External Data Partnerships Manager will be the primary interface for day to day interaction between the Global Data Partnerships Team and the internal/external customers of the Data and Analytics team. As an integral part of our data acquisition function, this role will be focused on developing, sourcing, licensing, and executing data partnerships that align with regional business use cases.

Given the complexities of operating in the wide-ranging data landscape across Africa, the Middle East, and South Asia (AMESA) and the priority placed on it by the business, this role will require a high degree of adroitness navigating and assessing myriad datasets across dozens of countries.

As an Internal/External Data Partnerships Manager, you will contribute to developing the strategy for data vendor scouting, sourcing, testing, pricing, and onboarding in your region focused on around key priority business needs.

You will be the expert on data ecosystems and be the knowledge expert on “all things data” in your region. The ideal candidate will combine skills and experience in data products, product marketing, and business development to execute this role successfully.

Key Accountabilities

Strategic Data Partner Program

• Support designing and executing a Data Partnership Program for data that supports business use cases and requested by the Data and Analytics team
• Partner with the Data Product Marketing Team and Customer Success Team to ensure proper positioning of our data offerings in the workplace (e.g. cross-functional collaboration)
• Serve as a data subject matter expert of our current/planned External Data Products
• Collaborate with tech and product teams to inform product strategy, design and roadmap to ensure optimal fit with customer needs
• Contribute to the construction of business model frameworks for all data-related partnerships
• Partner with Customer Success to onboard new partners supporting various enablement activities
• Accountable for the Partnership Research & Opportunities
• Utilize an intimate understanding of the data marketplace to provide thought leadership and identify partnership opportunities across a wide range of data assets
• Help manage identification, communication, and evaluation of potential data partners with key business and technical stakeholders
• Help identify and evaluate new business partnerships
• Utilize data insights to define measures of success with each partner relationship
• Predict and manage the evolution of partner relationships
• Support building holistic compelling business cases, think strategically and act on ideas, and effectively present these ideas to the leadership team
• Support running meetings on discussing agreements and execute partnership plans
• Accountable for Success Data Partnerships & Growth
• Own ongoing relationships and accounts with data partners
• Manage data partner life cycle from selection, negotiation, legal and use
• Support and iterate off customer health tracking and dashboard processes
• Help manage customer escalations, from reporting to resolution

Qualifications/Requirements

• Minimum 5 years’ data partnership experience, ideally working with identity, location, and/or purchase-related data
• Minimum 5 years experience managing data purchases within and across budgets and other cost centers as well as experience shaping multiple detailed multi-cost center purchase orders
• Minimum 3 years experience in CPG goods industry or adtech/martech experience, or related
• Minimum 3 years’ team leadership experience
• Bachelor’s Degree, Masters a plus
• Commercial, Legal and Regulatory knowledge and expertise with respect to data acquisition and usage.
• Arabic language skills desired, but not required

Experience:

• Demonstrated analytics skills and use of multiple software tools
• Experience in risk and legal reviews of vendor contracts and licensing agreements related to external data
• Work effectively in a team environment and develop creative alternatives
• Skills, Abilities, Knowledge:
• Robust data knowledge preferably around Product, Customer, Partner, Public, IOT, Mobile, and Digital data sets
• Negotiations, both hard and soft skills
• Strategic Contract/Account/Vendor Management
• Knowledge of Consumer Privacy Laws at the Global, Regional and Local Levels
• Knowledge of Data Privacy Laws at the Global, Regional, and Local Levels
• Proven ability to drive results and to lead and implement complex, technical, multi-organizational projects at senior leadership level
• Relocation Eligible: Not Eligible for Relocation