Marketing Graduate (Brand & Communications) at takealot.com

Requirements:

Qualifications & Experience:

• A bachelor’s degree in Marketing or an equivalent discipline

The skills we need:

• Strong written and verbal communication skills.
• Creativity in developing content, ideas, and marketing concepts.
• Basic understanding of digital marketing tools and platforms (e.g., social media channels, Google Analytics, email marketing tools).
• Ability to work collaboratively in a fast-paced environment
• Ability to analyse data and interpret consumer insights.
• Good organisational and time-management skills.
• Comfortable working with Microsoft Office Suite and/or Google Workspace tools.

Attributes required: 

• Collaborative
• Creative Energy
• Hands on
• Have an opinion and voice it
• Strong communication skills
• Strong problem solving skills

Key responsibilities:

• Own, update and maintain the promotional calendar for TakealotMORE initiatives.
• Briefing and operational management and coordinating of the various campaigns.
• Liaise with partner marketing teams for joint campaigns.
• Conceptualising, implementing and management of ongoing promotional marketing campaigns to drive adoption and retention for TakealotMORE. 
• Work closely with the merchandising team to improve customer conversion within TakealotMORE customer journeys.
• Drive new feature launches and create sustained always-on educational content on product features and differentiators.
• Engagement with the brand team on through the line Takealot and Mr D campaigns.
• Engagement with the social media team on monthly content planning and preparation, as well as paid influencer partnerships
• Work with internal specialist teams on creating and implementing performance media and CRM strategies to grow TakealotMORE
• Monthly, Weekly, and daily reporting of campaign and promo performance
• Act as the key contact for day-to-day for internal teams (eg. Brand teams, Merchandise teams).
• Perform regular competitor reviews & analyses and relay key findings.
• Ensure that relevant teams are briefed and updated on any activity that may impact their areas (eg. Merch, CRM, Social, etc)