Multi-Brand Education Manager PPD Re-Advertised at L'Oréal

RESPONSIBLE FOR:

• The multi-brand education community & strategy for the Professional Products Division (Brands include: Kerastase, Redken, L’Oreal Professionnel, Matrix, Pureology, Mizani) 
• Transforming the Education function in country 
• Reinventing the function as a stylist-driven ecosystem powered by personalised stylist data at scale

KEY STAKEHOLDERS:

• PPD GM and Mancom
• Education community
• Brand & Commercial teams
• External stylists & customers
• External stakeholders of the profession

KEY JOB ACCOUNTABILITES:

Education Transformation:

• Defines the strategic direction and  roadmap for this transformation in  South Africa, ensuring stylists’ needs are    at the heart of a flexible O+O experience (Online + Offline)
• Inspires and leads the internal and external education community in the digital and social transformation  of the function (LSA implementation, upskilling, career paths….)
• Defines the right organizational structure (educators & freelancers)
• Strategises and optimises our interactions with stylists, to increase education reach and amplify its impact, turning our education into a  strong business / growth driver and engagement / advocacy driver
• Identifies and scales-up the opportunities for return on investment of education     across the PPD brands
• Propose, pilot and analyze relevant education indicators
• Driving the development and leading the upskilling of business acumen within our professional community and industry.
• Responsible for the School strategy, support and implementation plan
• In charge of Education P&L shift
• Team leadership and development

Multi Brand:

• Generates multi-brand education, content and co-ordinates brand content
• Manages academies (allocation, strategy) in a multi-brand approach 
• Ensures consistent execution across  brands
• Be the spokesperson for PPD on issues concerning the profession

Access:

• Drives implementation of the Access platform as a strategic growth driver and prepares its transformation to a social selling platform
• Leads an editorial content strategy to deliver best-in-class digital content to engage and educate our stylist via the Access platform
• Implements a data tracking strategy, using Access and other tools, to provide stylists with personalised solutions and the business with data insights which generate sales

Management:

• Expert community Lead for Education Managers across brands 
• Leads and animates  functionally
• Reports to PPD GM
• Sits on PPD Mancom

TECHNICAL & PROFESSIONAL COMPETENCIES REQUIRED: 

• Elevates customer experience & Service attitude – fosters empathy, knows customer profiles & transmits customer-centricity
• Strong experience in  hairdressing & or beauty experience – Managing team of educators / BA’s etc – with a training focus and upskilling passion
• Knowledge of brands’ identities and value propositions & knows selective beauty universe
• Ability to strategize education  to support PPD’s overall strategy & go to market
• Drives business through service & retail education – aligned to business priorities. Co-operates with 360◦ internal & external stakeholders guaranteeing a consistent customer experience.
• Designs, transmits & empower – designs appropriate learning solutions for customer experience; delivers & transmits educational content; provides personalized follow-up & coaching; animates learning communities with passion.
• Collaboration
• Ability to influence
• Strong customer service and  communication skills
• Analytical & data management skills
• Awareness of latest digital  trends
• Understanding of social media levers
• Proven people leadership capability and experience necessary

L'ORÉAL COMPETENCIES 

•  Innovator 
• Strategist 
• People Developer 
• Integrator 
• Entrepreneur