SEO Specialist (Cape Town) at IQbusiness

About you and the key skills, we’re looking for.

• You have gained 3 years of hands-on SEO experience, preferably in agencies, and a strong track record of successful campaigns, you are proficient in English, and you excel in communication and using major SEO tools.
• You grasp how SEO interacts with other marketing channels, especially Paid Search.
• You have handled large websites and understanding search engine algorithms is second nature to you, continually fine-tuning strategies for maximum effectiveness.
• Organised with keen attention to detail, you work well independently and collaboratively, meeting deadlines and driving collective success.
• Your familiarity with WordPress, HTML, and CSS aids seamless website optimisation.
• Passionate about staying up to date with SEO trends, you are eager to contribute to a business.

Key responsibilities:

• As an SEO Specialist, you will conduct comprehensive keyword research, optimise content for higher search engine rankings, manage on-page SEO elements, and provide data-driven recommendations. You'll collaborate with content creators, analyse website performance, stay updated on SEO trends, and utilize major SEO tools for actionable insights. 

Some of your responsibilities will include:

• Assist the digital marketing manager and various stakeholders in delivering SEO-friendly content and campaigns.
• Keep abreast of the latest developments in SEO algorithms and ranking methods to drive innovative strategies that yield tangible results.
• Leverage major SEO tools and analytics platforms, including Google Analytics, SEMrush and Google Search Console, to monitor website performance and provide actionable insights.