Career Opportunities at Diageo

Purpose of Role

The Integrated Business Planning Lead is responsible for leading and driving a collaborative and efficient monthly Sales and Operations Planning (S&OP) process. This role is responsible for running on a weekly and monthly basis  S&OE and S&OP meetings to align a consensus plan with Sales, Marketing and Finance. It is also responsible for managing any overlays to the baseline volume driven by new product introductions, promotions, price increases and any other commercial activity that may affect demand.

This role will own the end-to-end S&OP process for its market, and is accountable for the forecast accuracy performance to achieve agreed upon targets.

The role needs to ensure a balance on all aspects and trade-offs of supply, including managing inventory levels and minimising out of stocks, whilst delivering a responsive supply chain that fulfils Sales forecasts accurately.

Dimensions:

Functions:

• Sales and Operations Planning
• Sales and Operations Execution
• Consensus Forecast approval
• Activity forecasting - Overlay of Promotions and Market Intelligence

KPIs (at country level):

• Sales Forecast Accuracy -  Monthly and Weekly
• Sales Forecast Bias
• Forecast Value Add by step
• System KPIs – SKUs with forecast and no sales
• Demand Plan stability
• Extreme error – Oversell /Undersell

Markets:

This role covers the S&OP process for assigned country and its interactions with the CoE

Financial and Operational Complexity:

Responsible for assigned market.

Overall:

Control the supply of customer product requirements for Diageo with an NSV value of £1,519M from over 24 M EU cases, directly impacting COGS ~ £900M and ~£215M of inventory.

• 9 Markets
• 16 Plants
• 52 Packaging lines
• 58 Warehouses
• ~600 skus produced
• ~2500 skus sold
• 32M EU cases

Top Accountabilities

Facilitate the S&OP process in the Market

• Lead the generation, alignment and consensus of the 24 month rolling demand plan on SKU/depot level in weekly and monthly buckets in support of the S&OP process.
• Lead the Demand Review step of the S&OP process with the Marketing, Supply, Finance and Commercial teams.
• Facilitate Demand Control process including weekly meetings for quicker decision making in the short term.
• Facilitate delivery of inputs to the S&OP process to ensure quality inputs are received.
• Challenge the AOP projected growth assumptions based on historical trends where necessary
• Collaborate with the COE Demand Planners, local Innovation and Commercial teams on volume and size assumptions, shipment timings and cannibalization projections for all new product introductions
• Fully drives demand and supply integration and continuously drives alignment to one plan.
• Work closely with Finance Manager to ensure volume is translated into value for S&OP process.

Generate 18 month Consensus Demand Plan (volume)

• Analyse & manage volume assumptions, taking into account all relevant factors, both internal and external
• Communicate critical forecast changes and supply constraints to stakeholders in the Supply Chain, Sales and Finance teams, as well as the CoE
• Collaborate with CoE Demand Planners to conduct root cause analysis to identify drivers of forecast error and work together to take the necessary corrective action to drive continuous improvement in forecast accuracy and bias performance.
• Ensure scenario planning for significant events in market (duty changes, customer activities, economic conditions changes, etc.)

Qualifications and Experience Required

Skills and Capabilities

• Good knowledge, management and coordination of S&OP process
• Excellent analytical, organizational and decision making skills
• Strong influencing and stakeholder engagement skills; able to manage multiply stakeholders across functions and geographies
• Ability to challenge senior stakeholders and manage tension in S&OP conversations.
• Exceptional communication skills – verbal, written and presentation.
• Detailed understanding of end to end supply chain operational processes within Diageo e.g. IBP, S&OP, DRP, MPS, inventory, conversion, logistics and customer service.
• Proficient in MS applications e.g. Excel, Word, PowerPoint, Access, Outlook
• Previous experience working with SAP APO is preferred; however experience with similar planning tools will be considered

Experience

• +5 years in Supply Chain planning experience (Demand Planning, Supply Planning, Material Planning), including significant experience managing S&OP process.
• Finance roles would also be considered.
• Wider cross-functional experience preferable e.g. Commercial, Finance or Supply.
• Prior experience leading and embedding S&OP best practice ways of working
• High degree of quantitative and analytical skills.

Qualifications

• Degree or equivalent in appropriate supply chain, mathematical, engineering, or business degree.
• APICS CPIM / CSCP or equivalent desirable.

Barriers to Success in Role

• Inability to influence and manage stakeholders
• Lack of credibility with among CoE Leadership and country stakeholders (GM’s, Supply Chain Directors and Leadership Teams).
• Lack of analytical and planning skills
• Lack of effective and clear communication skills
• Inability to be proactive and focus energies on value added activities
• Inability to think in the future to anticipate problems and risks

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Job Description :

This is a commercial position aimed at building the Reserve Luxury Portfolio knowledge, awareness and adoration with our Diageo Reserve Luxury Portfolio

sales forces as well as the TLA/Pacemaker stakeholders, driving and inspiring customer loyalty and demand, which will in turn transform into consumer demand.

There is a need to improve the distribution and  especially the rate of sale of our Reserve Luxury  Portfolio, and the Ambassador is pivotal in not only  ensuring our TLA/Pacemaker accounts are serviced to  a level where perfect serves/rituals, recommendations,

visibility, in-outlet rotation activities, account promotions, events and competitions drive a constant turnover of

our brands, but they are all to the Reserve Luxury Portfolio standard.

KEY DELIVERABLES

Increased distribution and rate of sale in identified TLA/Pacemaker accounts

• Increased distribution and rate of sale in core retail stores that cater to high-end consumers (staff/key client mentor sessions).
• Conduct comprehensive training, tastings, samplings, masterclasses, and dinners, across the Reserve Luxury Portfolio of internal and external customers and targeted consumers.
• Create structured monthly meetings with quarterly reporting to critical sales and marketing stakeholders.

Execution of Reserve Luxury Portfolio On-Premises and Retail activity (for example – and not an exhaustive list – to include):

• Mapping and building a database of key stakeholders in the accounts and number trained, number of persuasion programmes developed, % steal of share from the competition, quantified incremental sales linked to activity, building advocacy, improving visibility, menu share, POS presence, creation of bespoke menu/cocktail lists, World Class execution).
• Prospect and build strong relationships with gurus/influencers in key markets, while maintaining and nurturing current relationships.
• Together with the relevant teams, turns the Reserve Luxury Portfolio PR strategies and execution best practices into appropriate in-market actions.
• Continually re-evaluate current Reserve Luxury Portfolio accounts and help acquire new accounts based on market trends.
• Inspire consumers, customers and trade to advocate Reserve brands.
• Be the central reference point for the bartending community, creating a bartender network and championing Reserve brand and World Class fraternities.
• In conjunction with the brand, the manager identifies, develops and manages local marketing activities including locally-based brand opportunities.
• Deliver special events in a way which provides positive surprises for our consumers and customers.  Organise and coordinate launch activities and promotions in line with the brand.
• Act as the face of the brand and Diageo – be proud of what you do.

EXPERIENCE REQUIRED

• Post-secondary education in business/related area.
• Excellent knowledge of the drinks and non-drinks luxury goods sector (previous bartending experience is recommended although not mandatory).
• Proven passion for living life in the luxury sector and bringing our brands to life.
• Passion to live in the on-trade environment and spend time in the field both in daily calls and in evening informal visits.
• Experience as an entrepreneur with a strong understanding of the motivations of bar managers and staff.
• Outstanding and proven presentation and communication skaills.
• Must possess solid knowledge of the spirits category and excellent mixology skills.
• Proven training ability and persuasive selling skills.
• Excellent category, brand and trade knowledge with a strong ability to identify emerging trends and insights.
• Passion for the high-end drinks business and wine concerning customers and consumers.
• Good informal relationships with wine, culinary and lifestyle journalists are an asset.