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  • Posted: May 17, 2024
    Deadline: Not specified
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  • Eduvos is one of South Africa’s largest independent private higher education institutions with 12 campuses across the country and many international students. Eduvos offers 21 degrees in humanities, arts, business, science and law. To support the learning ladder of people seeking to enter degrees we also offer Higher Certificate and Pre-degree programmes t...
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    Customer Relationship Marketer

    Job Advert Summary

    • Eduvos is looking to hire the services of a Customer Relationship Marketer based at our Bloemfontein campus.

    Meaning of Eduvos

    The word Eduvos comes from the concept of your education. The “Edu” part of Eduvos talks about education and taking custodianship and responsibility. The “Vos” part of Eduvos talks about you, yourself, and your best self. The combination of Edu and Vos talks about taking responsibility for your education and making the best choice for yourself. Your education is your future.

    Scope and scale

    Eduvos is one of South Africa’s largest independent private higher education institutions with 12 campuses across the country and many international students. Eduvos offers 27 degrees in humanities, arts, business, science and law. We offer Bachelors Degrees, Honours Degrees, Higher Certificates and Pre-degree programmes that enable access to education.

    Eduvos educational philosophy

    Our educators believe in building skills for the future and enabling students to take up careers in a volatile, uncertain, chaotic, and ambiguous world. Our education is designed to create a deep understanding of an area, supporting skills development through practical application, and challenging thinking to allow for adaptation to new possibilities.

    The Position:

    • We are looking to recruit a Customer Relationship Marketer to manage, maintain and grow key accounts (schools) and to generate leads. The role will report to a Sales Manager.

    Minimum Requirements
    Minimum qualification:

    • Relevant undergraduate degree such as commerce, education, social sciences or marketing.

    Experience:

    • Higher education experience will be advantageous.

    Functional and technical competencies:

    • Product knowledge (to be acquired after appointment).
    • Well-developed MS office skills (Excel essential).
    • Proven experience to manage and track daily, monthly and annual targets.
    • Great presentation skills.

    Other requirements:

    • Mostly on the road to visit schools - must be able to travel locally.
    • Valid driver’s license and own transport is essential.
    • Able to work some weekends and some evenings.

    Duties and Responsibilities
    Responsibilities:

    • As the Customer Relationship Marketer, you will be primarily responsible for the following:
    • Input into segmentation strategy - continually review the strategy and identify new segments and markets.
    • Build and nurture relationships with current top feeder schools (existing accounts).
    • Build relationships with other schools based on segmentation strategy (new accounts).
    • Initiate and facilitate/ (lead generation activities (presentations, events, etc.).
    • Facilitate early school interventions (with a long-term business development focus).
    • Functional and Behavioural Competencies

    Behavioural competencies:

    • Initiative and responsibility - Acts on own initiative, makes things happen and accepts responsibility for the results.
    • Relations and networking - Builds a useful network of contacts and relationships and utilise it to achieve objectives.
    • Influence - Makes an impact; convinces and persuades others; promotes plans and ideas successfully.
    • Effective communication - Communicates in a clear, precise and structured way; speaks with authority and conviction; presents effectively.
    • Analysis and Judgment - Quickly understands and analyses complex issues and problems; comes up with sound and rational judgments.
    • Systematic approach (planning and organising) - Uses a methodical and systematic approach; plans ahead, defines clear priorities and allocates resources effectively.
    • Execution - Adheres to company rules and procedures; executes plans with commitment and determination; achieves high quality results.
    • Steadiness - Creates a stable and reassuring work atmosphere; supports and encourages team in difficult times; is firm and reliable.
    • Business development and Bottom-line focus - Identifies and seizes commercial opportunities; has a strong positive impact on business growth and profitability; Focuses on bottom-line results, identifies potential risks and monitors the financial impact of own activities.

    go to method of application »

    Customer Relationship Marketer Lead

    The Position:

    • Responsible for implementing and managing the tactical and strategic end to school relationships and data collection. This position is responsible for achieving, within agreed budgets, all data collection targets from the designated market.

    Minimum Requirements
    Minimum qualification:

    • Relevant undergraduate degree such as commerce, education, social sciences or marketing.

    Experience:

    • At least three years’ sales management experience
    • Higher education experience will be advantageous
    • 2-year teaching exposure will be advantageous

    Duties and Responsibilities
    Responsibilities: 

    As the Customer Relationship Marketer Lead, you will be primarily responsible for
    the following:

    • Implementing national standards for school engagements and positioning
    • of value adds
    • Coordination of national events hosted on campuses
    • Enforcing standardization
    • Attending school visits to monitor performance and quality of engagements
    • Tracking and monitoring the number of leads
    • Tracking and monitoring long lead nurture activities and driving
    • applications
    • Tracking and monitoring the number of activities and engagements
    • Access to schools (number of schools – existing and new)
    • Alignment with segmentation strategy
    • Monitoring and coaching of CRM’s quality of engagements (professional
    • behavior & product knowledge displayed)
    • Budget management
    • Operational planning - plans, objectives, priorities, schedules, projects
    • Operational implementation and execution monitoring - control, corrective
    • action
    • Reporting
    • Coaching and mentoring
    • Problem solving and decision quality, including escalations, queries and
    • complaints
    • Resource and capacity management (people, equipment, assignment and
    • re-allocation of resources between teams; workload and workflow
    • monitoring between teams)
    • Governance and compliance
    • Key stakeholders identified and relationships initiated and maintained
    • In touch with what is happening in other departments / functions
    • Share relevant information and support others’ deliverables appropriately
    • Expectations clarified and agreed 

    Functional and Behavioural Competencies
    Functional and technical competencies:

    • Sound knowledge of sales processes
    • Customer centric approach
    • Good understanding of marketing essentials
    • Ability to understand and analyse sales performance metrics and reporting
    • Presentation skills

    Behavioural competencies:

    • Initiative and responsibility
    • Relations and networking
    • Influence
    • Effective communication
    • Analysis and Judgment
    • Systematic approach (planning and organising)
    • Execution
    • Steadiness
    • Business development and Bottom-line focus

    go to method of application »

    Customer Relationship Marketer Lead - Tyger Valley

    The Position:

    • Responsible for implementing and managing the tactical and strategic end to school relationships and data collection. This position is responsible for achieving, within agreed budgets, all data collection targets from the designated market.

    Minimum Requirements
    Minimum qualification:

    • Relevant undergraduate degree such as commerce, education, social sciences or marketing.

    Experience:

    • At least three years’ sales management experience
    • Higher education experience will be advantageous
    • 2-year teaching exposure will be advantageous

    Duties and Responsibilities
    Responsibilities: 

    As the Customer Relationship Marketer Lead, you will be primarily responsible for
    the following:

    • Implementing national standards for school engagements and positioning
    • of value adds
    • Coordination of national events hosted on campuses
    • Enforcing standardization
    • Attending school visits to monitor performance and quality of engagements
    • Tracking and monitoring the number of leads
    • Tracking and monitoring long lead nurture activities and driving
    • applications
    • Tracking and monitoring the number of activities and engagements
    • Access to schools (number of schools – existing and new)
    • Alignment with segmentation strategy
    • Monitoring and coaching of CRM’s quality of engagements (professional
    • behavior & product knowledge displayed)
    • Budget management
    • Operational planning - plans, objectives, priorities, schedules, projects
    • Operational implementation and execution monitoring - control, corrective
    • action
    • Reporting
    • Coaching and mentoring
    • Problem solving and decision quality, including escalations, queries and
    • complaints
    • Resource and capacity management (people, equipment, assignment and
    • re-allocation of resources between teams; workload and workflow
    • monitoring between teams)
    • Governance and compliance
    • Key stakeholders identified and relationships initiated and maintained
    • In touch with what is happening in other departments / functions
    • Share relevant information and support others’ deliverables appropriately
    • Expectations clarified and agreed 

    Functional and Behavioural Competencies
    Functional and technical competencies:

    • Sound knowledge of sales processes
    • Customer centric approach
    • Good understanding of marketing essentials
    • Ability to understand and analyse sales performance metrics and reporting
    • Presentation skills

    Behavioural competencies:

    • Initiative and responsibility
    • Relations and networking
    • Influence
    • Effective communication
    • Analysis and Judgment
    • Systematic approach (planning and organising)
    • Execution
    • Steadiness
    • Business development and Bottom-line focus

    Method of Application

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