Jobs at adidas Group

Purpose & Overall Relevance for the Organization:

• The Manager Retail Activation , Africa Export implements best in class brand and commercial retail campaign activations & marketing initiatives across our Africa Export business, paying special attention to the retail executions, visual merchandising planning and execution, calendar, and digital content management, delivering a seamless consumer experience.

Key Responsibilities:

• Manages the briefing of agencies and leads the development, production, and installation of all campaigns in line with the local end to end process
• Manages the creation and delivery of campaign go-to-market presentations, summarizing the campaign objectives (RID, allocations, products, visual merchandising planning, physical and digital marketing tools) to be shared proactively with all key internal and external stakeholders
• Ensures qualitative execution together with visual merchandising team and organizes an installation debrief
• Leads VM Planning with the creation of Seasonal Planning, In-Season and Campaign VMD’s (Visual Merchandising Directives)
• Leads the delivery of a full 360 post campaign report, integrating business KPI’s and a Keep Start Stop analysis to ensure evolution
• Continuously inputs / challenges the campaigns, process, status quo to elevate consumer experience
• Develop and manage and execute instore consumer activations calendar across Africa Export countries
• Leads in the activation of all store openings, refits, and upgrades
• Paying special attention to localization where needed
• Lead in the briefing of agency in the execution of brand campaigns and generic digital content
• Ensure staff are educated/informed about campaigns/marketing initiatives landing in store
• Regularly visit the stores to take insights from what the consumers see and experience, and formalize action plans accordingly
• Manage the retail Marketing Working Budget (MWB) and reporting
• Is responsible for ad hoc projects within his/her channel or acts as a representative for the whole department

Key Relationships:

• Africa Export Retail Teams (RD, DM, FD, Store Teams)
• Visual Merchandising Excellence Lead
• SA Manager Retail Activation
• EM Hub Omni-Channel Marketing Team 
• Category Management Team
• Commercial Sales Team
• Brand Activation Managers
• EIM and Sports Marketing Managers
• Marketing Agencies and Vendors
• EMS Omni-Channel Marketing Team

KPIs:

• Retail KPIs (Net Sales, Traffic, Conversion, ASP, UPT)
• Brand and commercial campaign activation and execution on time and in full
• Digital content creation and management for all digital touchpoints at retail
• Membership acquisitions growth at retail
• Seamless consumer experience
• Marketing working budget (MWB) management in line with the plan
• Seasonal VM Planning and VMD’s

Knowledge, Skills, and Abilities:

• Clear understanding and experience in retail activation/trade marketing/visual merchandising and the path to purchase
• A passion for Sports and adidas brand
• Project management skills
• Ability to manage priorities in a pressure timing environment
• Rigor and ability to look at all the details that make the difference
• Marketing budget management
• Drive to constantly pursue improvement
• Strong negotiation skills, strong networking skills
• Very good communication and presentation skills
• Strong in building productive relationships
• Sense of initiative and problem solving
• Fluent in English
• Advanced user of MS Office suite of products, especially PowerPoint and Excel

Education and Experience / Minimum Qualifications:

• University degree in marketing and sales and equivalent professional experience
• Minimum +5 years of retail and/or retail marketing experience
• In-store retail experience is a plus

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PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:

• To drive brand and consumer experience by managing a high-volume, strategically positioned Brand Flagship store that represents the adidas brand and product in the most impactful way
• To work in close collaboration with both the Market and Global teams to shape the strategic direction of the Brand Flagship concept in the Market
• To lead the Store Management Team in providing an outstanding consumer experience while maintaining high operational and brand standards.
• To drive store profitability by meeting or exceeding store sales and profit targets
• To ensure compliance through proper execution of established policies, procedures, initiatives and directives

KEY RESPONSIBILITIES:

• Deliver exceptional consumer experience tailored to the Brand Flagship through ensuring outstanding execution of global brand and retail operational standards
• Foster a positive culture in the store and enable the Store Management team to create an active, authentic and consumer-centric culture in the store
• Understand the concept and strategic importance of the Brand Flagship store and think broadly for the organization when setting the direction of the store and creating brand advocacy
• Develop and lead the execution of a visionary, well thought-out business plan for the Brand Flagship
• Provide input and feedback to different departments and global teams in order to achieve the Brand Flagship ambition
• Support and coach the leadership team and associates to drive sales and meet key performance indicators, while managing expenses to increase profitability and drive brand advocacy
• Partner with Store Management Teams to hire, develop and build a high performing team
• Hold P&L accountability for the Brand Flagship store
• Foster a collaborative working relationship with both the global and the Market organizations
• Collaborate with Line Manager to develop clear action plans for the Brand Flagship and thrive to achieve objectives, deliverables and timelines
• Communicate and provide visibility on product needs/other operational needs and opportunities to the Line Manager
• Ensure all established Visual Merchandising and In-Store Communication standards are consistently executed and maintained 
• Ensure consistent implementation of all global programs, initiatives and strategies within the Brand Flagship
• Leverage global and local tools to lead the performance management, succession, recruiting, hiring and development activities, resulting in high employee engagement
• Promote a high-performance culture in the Brand Flagship by setting clear expectations, holding employees accountable, creating an effective and efficient work environment, and setting goals that focus the team on key drivers that impact success
• Take clear accountability for training and execution in store in all areas, including business, operations, sales/customer service, and visual merchandising, while also coordinating with Sales Academy to ensure all employees are trained in Retail Standards
• Ensure all team members are trained on Foundational and Seasonal Brand and product knowledge in all stores 
• Ensure timely completion of all recordkeeping associated with applicants, new hires, payroll, performance appraisals, salary reviews, counselling, disciplinary actions and terminations
• Produce results under a variety of situations/market conditions and overcomes barriers to the company’s success in compliance with corporate guidelines
• Work with the Store Managers to identify and develop select strong performers with potential for growth along the Retail Field Career Ladder  

KEY RELATIONSHIPS:

• Consumers, Peers, Key Retail Support Functions i.e Marketing Activations, VM, Operations, Vendors and Supports Functions,

KNOWLEDGE, SKILLS AND ABILITIES:

• Strong ability to understand and use financial data to make decisions and influence outcomes
• Ability to use critical thinking and creative ways to solve problems
• Ability to make recommendations that effectively resolve problems by using judgment that is consistent with standards, practices, policies, and procedures
• Strong leadership, interpersonal and communication skills
• Strong ability to collaborate and influence across different levels and departments
• Thrives under ambiguity; open to change and act as advocate for the ‘new’
• Open to feedback; able to keep composure in stressful situations
• Passion for adidas brand and for sport
• Proficient with MS applications (Outlook, Excel, Word, PowerPoint) and other computer software (Internet, POS Systems, etc)

REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:

• Minimum 5 years of relevant market experience
• Leadership role in a branded organisation (creating a brand experience)
• Successful leadership of a team (50 people +)
• Geographical mobility
• Advanced numeracy, literacy and strong communication skills

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Purpose & Overall Relevance for the Organisation

• We are seeking a dynamic and experienced HR People Partner to support our Backoffice teams. This role requires a strategic thinker who can operate independently, take ownership of people-related projects, and drive impactful HR initiatives. The ideal candidate will be a trusted advisor to the business, with the ability to influence, coach, and collaborate across all levels.

Key Responsibilities

• Act as a strategic partner to business leaders, providing expert guidance on all people-related matters.
• Lead and execute key HR calendar activities including Talent Management, Performance Management, Learning & Development, DE&I, Rewards, and Employee Engagement.
• Support and/or lead strategic HR projects and initiatives that drive organisational effectiveness and culture.
• Own and drive talent experience moments for all employees including onboarding, offboarding and other key employee moments.
• Partner with Payroll and HR services to ensure accurate and timely processing of employee movements and monthly payroll inputs.
• Maintain and update HR policies, processes, and documentation in line with best practices and compliance requirements.
• Serve as the first point of contact for employees and managers in your business areas, providing timely and effective people support.
• Improve management’s leadership capability through continuous coaching on effective management and leadership practices.
• Lead HR reporting and analytics, including headcount management, monthly dashboards, and ad-hoc data requests.
• Stay current on HR trends and best practices, sharing knowledge and insights with the team and business leaders.

Requisite Education and Experience / Minimum Qualifications

• Bachelor’s degree or National Diploma in Human Resources or related field.
• 5 years’ in an HR role with at least 2 years’ experience in a strategic HR Business Partnering role within a medium-to-large organisation.
• Proven track record in managing complex employee relations matters and driving HR initiatives independently.
• Experience working with senior stakeholders and influencing at leadership level.

Knowledge, Skills and Abilities

• Strong business acumen and ability to align HR strategy with business goals.
• Excellent communication and interpersonal skills, with the ability to influence and build trust at all various levels of an organisation.
• High level of initiative and ownership; able to work autonomously and manage multiple priorities.
• Strong analytical and reporting skills; proficiency in MS Excel and HR systems.
• Ability to coach and support leaders through change and transformation.
• Comfortable presenting to groups and facilitating workshops or training sessions.
• Solid knowledge of managing Employee Relations in alignment with the South African labour law.
• Strong critical thinking and problem-solving abilities.