Manager: Communication and Tactical Marketing at MTN

Key Performance Areas: Core, essential responsibilities / outputs of the position

• Execution – Develop and implement a PR and media strategy and plan
• Brand – Promote the corporate identity building up reputation
• Writing – Write, edit and proofread creative copy with an eye for detail which includes drafting press releases, speeches following organisational news, and drafting social media content. Prepare, format and edit a range of documents
• Content creation – Create marketing materials such as videos, case studies, and presentations
• Media & PR – Ensure effective media coverage and forge relationships with journalists and key influencers, media outlets and create press kits
• Manage the response to ‘crisis’ situations and perform competitive research monitoring the progress of various communications strategies
• Presentation skills – Creation and delivery of succinct presentations to motivate is critical
• Product marketing – Understand company products and brand, and the ability to create and interpret a variety of reports
• Digital Marketing tools – ABM – Oversee and develop marketing campaigns, update databases and using a customer relationship management (CRM) system and marketing automation tools
• Website management – Maintain website credibility and look at data analytics. Ability to instruct and manage SEO services
• Event management – Organise events and product exhibitions, and promotional activities
• Research – Organise customer surveys, market research, and analyse questionnaires and other forms of feedback
• Coordination – Liaise with internal stakeholders and work closely with strategy, marketing, internal comms and regulatory affairs. Provide administrative support to the marketing as needed

Job Requirements (Education, Experience and Competencies)
Education:

• Minimum 4 Year bachelor’s degree in equivalent specialization (Marketing or Business Administration).
• English and additional language is an advantage.

Experience:

• Minimum of 5 years’ experience in experience in Marketing/Communication/public relations with 2+ years’ experience in supervising/managing others.
• Working in Telecom industry is preferable.
• Worked across diverse culture and geographies.
• Worked in an African market or industry serving Africa.

Competencies:

• Head – Big Picture Focus
• Strategy Implementers – Ensures execution of strategies through creating and implementing tactical plans for others to follow.
• Decisive Problem Solver – Has the mental agility to identify business challenges and explore effective solutions through effective influencing
• Best Practice Value Creator – Encourages commercial innovation and continuous improvement for systems, processes, products and service offerings
• Heart – Emotionally Intelligent
• Culture and Change Champion – Role models ethical practices by living the MTN values and vital behaviours for others to follow
• Guiding People Manager – Is self-aware and guides team capability development through opportunity creation for realising potential
• Relationship Builder – Builds relationships across the business in order to influence decision-makers and build team credibility
• Hands – Results Focused
• Results Achiever – Produces sustainable divisional results through ethical practices
• Operationally Astute – Sets priorities, plans, organizes and co-ordinates the work of others

Other:

• Excellent verbal and written communication skills.
• Excellent interpersonal and customer service skills.
• Excellent organisational skills and attention to detail.
• Ability to comprehend, interpret, and apply the appropriate sections of applicable laws, guidelines, regulations, ordinances, and policies.
• Ability to acquire a thorough understanding of the organisation’s hierarchy, jobs, qualifications, compensation practices, and the administrative practices related to those factors.
• Excellent time management skills with a proven ability to meet deadlines.
• Strong analytical and problem-solving skills.
• Proficient with Microsoft Office Suite or related software.
• Proficient in marketing tech solutions