Senior Creative Strategist at Badger Holdings (Pty) Ltd

You’ll be responsible for:

• Developing insight-led creative and content strategies aligned to business goals
• Turning customer behaviour, cultural trends, and market insights into compelling creative territories
• Creating campaign concepts, storytelling frameworks, and messaging architectures
• Writing inspiring creative briefs that guide exceptional execution
• Building scalable content ecosystems across brand, acquisition, retention, social, CRM, and digital channels
• Leading ideation workshops and collaborating with multidisciplinary teams
• Providing strategic creative direction to designers, copywriters, creators, and agency partners
• Ensuring creative consistency and narrative cohesion across all touchpoints

You will bring:

• 3–5+ years’ experience in creative strategy, brand strategy, integrated campaigns, or content strategy
• Proven experience developing campaign platforms and scalable content systems
• Strong conceptual thinking and storytelling ability
• Experience working across multiple brands or fast-paced environments
• A portfolio that demonstrates strategic thinking and creative ideation
• Experience collaborating with performance marketing and content teams
• A strong understanding of consumer behaviour, brand communication, and cultural trends