Job Recruitment at 2U

What We’re Looking For: 

The Lead Product Strategy & Research Analyst is a specialist analyst within the Product Strategy & Research team and is responsible for shaping the product strategy of a selected vertical(s) and universities as well as selecting new courses for development, marketing and presentation to deliver this vision. Ongoing surveillance and interpretation of consumer and industry trends and market intelligence is required to maintain our product’s competitive advantage and the specialist must inform on this for product innovation, development and improvement. Through deep specialised research, the Lead Product Strategy & Research Analyst must identify courses that have high market demand in order to maximise the revenue produced from these courses, at a viable CPA (Cost per Acquisition). Program Management is guided by these recommendations and equipped with the data to find the institutional will to match this identified market demand to ensure new course content development matches the demand. The role is also required to significantly contribute towards the delivery of the teams strategic priorities, driving the required changes that the business needs to make to remain relevant. A Lead Product Strategy & Research Analyst is expected to work a 9-hr day (including 1-hr lunch break). Overtime is not a requirement of the job. Flexibility would be required to occasionally accommodate US/ UK or other time zones. 

Responsibilities Include, But Are Not Limited To:

• Strategic ownership of key subject vertical, creating a strategic vision and plan for development of the vertical. Remaining at the forefront of emergent trends as well as ensuring this knowledge remains democratised and co-contributors to this vertical are aligned and remain abreast with trends. 
• Through the strategic understanding of the vertical, identify high potential, commercially viable courses, qualified by industry and trends analysis - search term trends, competitor analysis, student and customer surveys and job searches. 
• Full ownership of a university partner developing a UP strategy which aligns to the overall product strategy.
• Regular collaboration with PGM’s, GM’s and other key stakeholders in support of getting buy-in for new courses in line with the above defined strategy; driving focus to high potential courses.
• Maintaining our competitive advantage through understanding of the market to inform product innovation and improvement as well as contributing to overall competitive intelligence efforts.
• Leverage consumer insights to understand the performance of existing courses and how these can be optimised for improvement.
• Work with the relevant internal stakeholders to produce new course budgets, financial viability proposals as well as advise on pricing and forecasting.
• May be required, but not necessarily, to manage any one or more people in the following positions: Product Strategy & Research Analyst/ Junior Product Strategy & Research Analyst.

Things That Should Be In Your Background:

• Masters degree, preferably with quantitative research experience.
• 7+ yrs working experience. 
• Strong data interpretation and analysis skills.
• Strong writing and communication skills.

Other Attributes That Will Help You In This Role:

• Curiosity and a love for learning.
• Being comfortable with ambiguity, pressure and being able to work flexibly and independently are essential.

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What We’re Looking For:

The Director, Enrolments is responsible for delivering on company regional enrolment goals through the implementation and execution of sales best practice using conversion strategies. The Director, Student Enrolments is also responsible for the growth and scale of their allocated portfolio within the region.

Responsibilities Include, But Are Not Limited To:

Drive overall regional performance

• Collaborate with matrix stakeholders such as Marketing, Student Success and Program Management as a point of escalation from the first line Manager who directly oversee enrolment advisors to identify opportunities across the portfolio.
• Create, communicate and maintain pre-enrolment standard operating policies and processes to ensure consistency in the student experience.
• Review standard operating policies and processes regularly (quarterly updates).
• Maintaining accountability for multiple course performance.
• Drive operational change and overall portfolio improvement by interpreting data and reports, with support from the Data Science and Operations teams.
• Drive efficiencies by identifying opportunities to implement and improve communication mediums and technology with support from CRM Operations.
• Deliver on strategic business priorities identified by VP.

Internal and external stakeholder management

• Manages relationships with Regional General Manager, University Stakeholders, Finance, Marketing and Student Success to ensure delivery of business growth.
• Collaborating directly and regularly with university partners and short course leadership regarding current and future program performance with a focus on student satisfaction, student outcomes and program/course completion.

Team management

• In partnership with fellow leadership and 2U Talent Management, implementing strategies to positively impact team engagement and staff retention rates.
• Support, mentor, guide direct reports.
• Continuously manage performance and behaviour of direct reports by conducting frequent 1:1 meetings on priorities/responsibilities, conducting bi-annual performance reviews and ensuring team quarterly and annual goals are achieved as per agreed upon business requirements.
• Identify and manage future growth of team as per business requirements.
• Manage staff welfare and training budgets.
• Manage disciplinary processes as per 2U policies.
• Ensure accurate resourcing as per the resourcing model per course.
• Manage the end to end recruitment process with Talent Acquisition team.

Things That Should Be In Your Background:

• Tertiary qualification required.
• At least 5 years years experience directly related to the duties and responsibilities specified.
• 2-3 years people management experience in the South African context with basic knowledge of the BCEA.
• Proven ability to manage a team of highly educated, professional staff of minimum of 10 staff members.
• Excellent computer skills (Microsoft Office, inclusive of Word, Excel, PowerPoint).

Other Attributes That Will Help You In This Role:

• Strong sales and customer service background in the Edtech Industry would be beneficial.
• Exposure to Salesforce, HubSpot, Google Suite, Tableau are advantageous.